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Music for your lobby, bar and spa, composed for your hotel

Original music for every room and every hour of your hotel, composed from what your hotel is. Your first track is free.

Latest music composed for hotels

Morning workout and yoga

Shaker on the Terrace

Borgo SantandreaAmalfi

0:000:45

Arrival and through the day

Felt Piano, First Light

Casa AngelinaPraiano

0:000:45

Early morning

Before the Buffet

Hotel BareissBaiersbronn

0:000:45

Breakfast

First Light at the Castle

Reschio HotelProvincia di Perugia

0:000:45

Breakfast

Gavotte Before the Walk

Waldhaus SilsSils im Engadin

0:000:45

Music changes how long guests stayand what they spend

+41%

bar spend per table with slow music: from $21.62 to $30.47, while diners stayed 56 minutes instead of 45.

Milliman, Journal of Consumer Research
80 min

In a 2024 field study, slow music kept diners for 80 minutes, against 57 with fast music.

Behavioral Sciences, 2024
9.1%

more sales came from music chosen to fit the brand than from random hits, which sold 4.3% less than silence.

Soundtrack Your Brand and HUI Research
7 hours

of music a day reach service workers who did not choose it. Your guests hear the lobby playlist once; your front desk hears it all shift.

Musiikki, Finnish Society for Ethnomusicology

What a hotel paysfor background music today

Every year, to the societies that collect for the songs. Lumina’s tracks carry no royalties.

United Kingdom£1,380

a year for a restaurant and a bar

+50% if you played unlicensed
PRS and PPL tariffs 2026
Italy€562

a year for one audio player and its related rights

Penalties up to 200% since June 2026
SIAE and SCF tariffs 2026
Germany€1,770

a year for a lobby, restaurant, bar and spa

Twice the tariff if unlicensed
GEMA tariffs 2026
United States$1,154

a year for a hotel of up to 100 rooms

Up to $30,000 per song claimed against a resort
ASCAP and BMI, 2025 lawsuit
Hotel lobby, bar and spa music

The right musicfor every hour of the day

A playlist found online repeats itself and sounds like every other lobby. Lumina composes from what your hotel is, room by room.

The music in a lobby at 8 in the morning is not the music in the bar at 11 at night. Lumina reads your hotel’s own pages and what guests say about the atmosphere, then composes for each room at each moment of its day.

How it works

  1. Type your hotel’s name and city, or paste its website.
  2. While Lumina reads your website and the reviews that mention the atmosphere, play pairs of short tracks and choose the ones that belong in your hotel.
  3. Your first track is composed from what you chose, in about half a minute, and you hear it before you sign up.
  4. Create your free account to keep it. It comes with 10 credits, once, to compose for the rooms and moments Lumina found.
  5. Listen, keep the tracks you like, ask for others, and play them in the room.

What to play in each space

Every space of a hotel asks something different of its music. This is where Lumina starts, before it reads your hotel and changes it.

Lobby

The lobby is the first impression, and it has to work for people talking at the desk. Acoustic instruments at a low volume suit it best: a piano trio, strings or a soft guitar, at a calm walking pace. Singing pulls attention away from a conversation, so keep voices for later in the day.

Breakfast

Guests are waking up, and some are already on a call. Bright and light music with very little bass lets the room fill slowly. The energy can rise a little after 9, when the tables are full.

Restaurant

At lunch the music sits under the conversation. At dinner it can be warmer and slower. Change the set when the service changes, so the room feels different at 8pm than it did at noon.

Bar

The bar is the one room where the music can lead. A groove, a bass line and a little more volume after 10pm. Soul, jazz and downtempo electronic music keep the energy up and still leave room to talk.

Spa

Long tones, slow changes and a lot of space, with no rhythm to follow. Play the same music in the corridor and the relaxation area, so the calm carries from the door to the treatment room.

Pool

Daylight and sun call for bright acoustic music with a light groove. Keep it quieter than the bar: guests come to the pool to rest.

Your hotel’s sound

Before composing, Lumina writes the brief a music supervisor would: a reference record, the players and what they do, the tempo, one texture, and what to leave out. Place names and clichés stay out of it. A hotel in Istanbul needs music that fits its own rooms, and a folk melody rarely does.

You can read the hotel’s sound and change it in your own words; each room’s style follows from it.

Playing it in the room

Each room has its own player: open it on the tablet or computer connected to the speakers. It plays the room’s tracks back to back, crossfades between them and follows the hotel’s day, moving to the evening set in the evening. Every track can also be downloaded as an MP3.

Ways to get music for a hotel

Most hotels choose between 4 options. Here is how they compare on what matters in a room.

OptionWhat you payWhat guests hear
A personal Spotify or Apple Music accountA personal subscription, which Spotify and Apple allow for personal use onlySongs guests know from the radio, in a playlist that repeats
A music service for businessesA monthly fee per location, and in many countries a music licence on topCurated playlists, shared with every other business that picks them
A royalty free libraryA yearly or one-off feeTracks also used in videos, shops and other hotels
Music composed by Lumina10 credits per track, with 2 versions to choose from, and no royalties on themTracks composed for your rooms and your hours, yours for good

What it costs

Composing a track costs 10 credits and gives you 2 versions to choose from. Asking for another track, or for one that follows your note, costs the same. Your free account comes with 10 credits, once.

After that you buy credits when you need them: 25 credits for €4.50 or $5, 120 for €18 or $20, 350 for €45 or $50. With the largest pack, a track costs about €1.30.

Groups and agencies that need music for many hotels can talk to us.

Questions

Can a hotel play Spotify in the lobby?

Not with a personal account. Spotify says its app is for personal use only. Playing without a licence has a cost: since June 2026, SIAE adds penalties of up to 30% for a first unlicensed use in Italy.

Who owns the music, and are there royalties to pay?

The tracks Lumina composes for your hotel are yours, for good. They are not registered with SIAE, PPL PRS, SUISA, GEMA or any other collecting society, so there are no royalties to pay on them.

Does the music repeat?

Only if you want it to. Each room plays its own tracks, and you can ask for new ones whenever the set starts to feel familiar.

What do I need to play it?

A tablet or a computer connected to the speakers of each room, with a browser. You can also download every track as an MP3.

Are there vocals?

The tracks are instrumental, so they sit under conversation and never compete with it.

Many hotels,one sound for each

For groups and agencies: a sound for every property, the brand’s rules across the group and a price that follows your volume.

Talk to us ↗