Use Lumina for your hotel’s marketing.
Use guest research and hotel knowledge to plan a campaign, make its content and keep improving the work.
Start with something you want to do
What can Lumina do for my hotel?See how research, campaign planning and content fit together.How do I make my first newsletter?Follow one task from a short brief to an editable email.What do our guests care about?Read the reviews behind a theme and choose what to investigate.Work through one real campaign
Suppose you need an autumn campaign for couples. Read what those guests value, check the hotel facts and ask Concierge to help develop the story. Plan the newsletter, article and social posts in Atelier. Open each piece to create and edit it, then save the work in Library. The next job can start with the hotel information and writing preferences you have already kept.
