Compare your hotel with other hotels
Look at the differences that matter to guests and decide what your own hotel can credibly say.
Use the competitor research to compare your hotel with the hotels included in your workspace. Investigate a specific difference, such as rooms, service or location, rather than trying to win on every measure.
In Lumina Open Intelligence and choose Competitors.
On this page
What do you want to compare?
Compare your hotel with the competitors included in its research. Choose something specific, such as rooms, service or location, and open the detail behind the comparison.
Check which hotels are included. A selected competitor set is a research scope, not a claim to represent the entire local market.
Investigate a difference
- Select a consistent period and competitor scope.
- Open the dimension or hotel you want to inspect.
- Read the available source material, including website or ad references where provided.
- Ask Concierge about a specific difference and its relevance to your hotel.
Use the evidence in a brief
Name the distinction you want to communicate and support it with your own hotel’s facts. Seeing another hotel promote a spa package does not establish that the package sells well.
When prices or offers appear, check their dates and currency before using them in a comparison. Public competitor material can change after collection.
Common questions
Does this show which competitor campaign worked best?
The research can show published material and the comparisons available in your workspace. An ad or offer being visible does not tell you its sales or advertising return.